DiscoverWeb3 CMO StoriesMastering Web3 Marketing: Strategies for Startups – with Cahill Camden | S3 E49
Mastering Web3 Marketing: Strategies for Startups – with Cahill Camden | S3 E49

Mastering Web3 Marketing: Strategies for Startups – with Cahill Camden | S3 E49

Update: 2024-03-08
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Unlock the secrets of Web3 marketing as I team up with Cahill Camden in an insightful exchange on crafting crystal-clear messaging for your startup. Prepare to have your thoughts provoked as Cahill unravels the distinct advantages of a fractional CMO's approach—bridging cost efficiency with a treasure trove of diverse experiences. Through the lens of his journey from sales to the forefront of Web3 marketing, this episode promises a wealth of knowledge that will reshape how you perceive the intersection of strategy, management, and conversion rate optimization.

The conversation transcends into the realm of community cultivation, where the blueprint for initiating and nurturing a community from the ground up is laid bare. Feel the pulse of content creation, the strategic use of social media, and the impact of live events in fostering unparalleled engagement. We break down the evolution of a nascent community into a robust ecosystem, discussing the clever deployment of tools like free mints and the power of social badges in rallying a dedicated tribe around your brand.

As the episode reaches its crescendo, we dissect the latest trends in community building and NFT marketing, with actionable insights into the use of blockchain technology for verification methods that spur interaction. I share my own adventures in community building and client acquisition, serving up tips on how to navigate the incessant flood of notifications and why company leaders must stay hands-on with their communities. This is not just another marketing talk; it's a treasure trove of strategies and personal experiences that will empower you to harness the potential of Web3 to its fullest.

This episode was recorded through a Podcastle call on January 30, 2024. Read the blog article and show notes here: https://webdrie.net/mastering-web3-marketing-strategies-for-startups-with-cahill-camden/

Ready to upgrade your Web3 marketing strategy? Don’t miss Consensus 2024  on May 29-31 in Austin, Texas. It is the largest and longest-running event on crypto, blockchain and Web3. Use code CMOSTORIES to get 15% off your pass at www.consensus2024.coindesk.com

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Mastering Web3 Marketing: Strategies for Startups – with Cahill Camden | S3 E49

Mastering Web3 Marketing: Strategies for Startups – with Cahill Camden | S3 E49

Joeri Billast & Cahill Camden